Part four of our five part series on Unconventional Funding
When it comes to independent film production, corporate sponsorship and crowdsourcing resources are two unconventional yet highly effective ways to fund projects while building partnerships and community support.
Corporate sponsorship involves aligning your film with a company’s brand values. In exchange for financial backing, companies receive exposure through the film, including branding or product placement opportunities. While this is common in large productions, independent filmmakers can also partner with local businesses or niche companies that share a connection to the film's themes or target audience. For example, a health-focused documentary might partner with wellness brands in exchange for sponsorship.
Crowdsourcing resources is another innovative approach, particularly for filmmakers on a tight budget. Instead of raising money to cover all expenses, filmmakers can reduce costs by borrowing equipment, securing free locations, or recruiting volunteers. This method works well in tight-knit communities where individuals are eager to contribute time, space, or tools in exchange for being part of the filmmaking process.
Both corporate sponsorship and crowdsourcing resources offer independent filmmakers practical solutions to fund their films while building valuable connections. These strategies can help reduce the financial burden and create a network of support that extends beyond the initial production phase.
Chris Sturges, Business Development Director for
Suspiciously Convenient Productions Inc
Contact: chris@suspiciouslyconvenient.com
Tags: #Film Industry #Local Business #Vancouver #Vancouver Films #CorporateSponsorship #CreativePartnerships #CommunityFilmmaking